If you’re not using sales technology to help your sales team streamline processes and sell better, you’re doing your organization a disservice. Integrating technology can make a huge difference in the way your team sells. You can help them achieve their sales goals and meet their targets in the most efficient way possible when you leverage sales tools.
Your competitors are most likely using innovative sales technology, so to stay in—and ahead—of the game, you need to get on board, too. And we suggest starting with HubSpot’s Sidekick—a Google Chrome browser extension that can help your sales team succeed. It’s easy to use and simple to integrate. It has a fantastic ROI because it works. Also ERP software development company in USA can help you.
Here are three things you can learn from HubSpot’s Sidekick.
1. Learn how easy it can be to collect online data.
You know how valuable online data can be. The more you know about your clients and prospects, the better you can sell to them. With HubSpot’s Sidekick, you can collect this data faster and easier than ever before.
Its tool, called Insights, works silently in the background while your reps browse clients’ and prospects’ websites. Instead of having to search deep within the site, wasting valuable time clicking on links and visiting different pages, Insights displays all of the relevant business data that you’re looking for—right on your screen. All of the information you could possibly need is right there, in an organized list for the taking.
What’s even more difficult and time consuming for your sales team is finding online data about new prospects. When they don’t even know how to start looking for new prospects or where to find them, Insights is there to help. When your sales people are on a client’s site, the tool will automatically give them a list of related companies—new prospects that they can start building connections with.
Researching and prospecting has never been easier than it is with HubSpot’s Sidekick.
2. Learn how effective personalization tokens and templates can be.
Email templates are awesome. They make sending consistent, professional, and personalized emails a breeze. Unfortunately, most template systems force you to send your emails from their site after personalizing a canned email. At that point, it’s really not saving you any time. You can just write a tailored message from your inbox instead. But your sales team shouldn’t give up on templates—HubSpot’s Sidekick has made it convenient to use them—right from their inboxes.
If your team uses Gmail or Outlook, they’ll have access to all of their templates at their fingertips, so they’ll be using them much more often. Sidekick substitutes all relevant recipient details that are stored in your database so your team can easily personalize their messages—and not just with their names. It can substitute in the name of a product they’ve viewed on your website or the most recent e-book or whitepaper they’ve downloaded. With this type of ease and personalization, your sales people are sure to get more replies to their emails.
3. Learn how to increase sales with real-time engagement.
When your sales people are contacting prospects at the wrong time—when they’re out of the office, when they’re busy, or when they’re not thinking about your company’s offerings at all—they’re wasting time. They won’t be able to close deals as effectively.
But with HubSpot’s Sidekick, they can increase their sales through real-time engagement. The tool will let them know instantly when someone has opened their emails or clicked on their links. It’ll also notify them when a high-value prospect is searching on your company’s website or even when leads are on social media. With real-time data, your team can know which channel they should be using to communicate with their clients and prospects, and at which time, so they have a better chance of closing the deal.
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